Armen Sevada Gharabegian is an accomplished industrial designer based in Los Angeles California. He is a graduate of the prestigious Art Center College of Design in Pasadena, California. He is a recipient of both a Bachelor’s and Master’s degrees in industrial design and has taught furniture design for several years. Based in Los Angeles, Armen Sevada is the founder and CEO of ShadeCraft, a robotics company, and a principal of Ethos Design, a production company involved in global exhibits and events worldwide, and Lounge22, a Los Angeles based furniture design and fabrication company. He is an accomplished artist and sculptor who continues to pursue his passion in fine arts. Armen Sevada is also an author that is pursuing his new passion in directing films.